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5 Do’s and Don’ts of eCommerce in Ramadan.

eCommerce is all about the right traffic.

Online shopping from 8PM to 10PM
80%

Want to not let the busy lives of your customers during the holy month affect your sales online?, Then this is for you, Find out how to do that in 5 simple steps:

1-Stick to the themes of Ramadan; let your online store design reflect Ramadan, and feature relevant products.

2-Engage your customers with promotions.

3-Stay active and target customers after Iftar; fasting includes also fasting from online shopping, and it increases after Ifatr until Suhoor.

4-Encourage customers to shop online anytime with your online store mobile applications.

5-Get special with a marketing campaign customized to Ramadan, and stay away from provocative content.

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11 effective ways to save your online store from abandoned shopping carts.

Have you been experiencing less online sales even though you have high traffic on your online store?, Then you have fallen victim to cart abandonment that any merchant will face more times than they can count, no matter how successful their online business can be.

Below we'll give you 11 ways to help you reduce cart abandonment, increase customers dedication to complete the shopping process, and how to stimulate cash flow through a flexible checkout experience.

Stay consumer-oriented (Before establishing your online store)

One of the main reasons behind an eCommerce business falling victim to cart abandonment is the lack of customer focus they implement when they start their online presence, which falls under a famous marketing crisis called “Marketing Myopia” that explains the difficulties that merchants face when they think more about their product instead of thinking more about their customers and what they need from that product, how can that product serve them and change their lives.

Online shopping may seem easy, considering how much growth eCommerce in the middle east specifically has seen, which is expected to reach a total market size of $28.5 billion by the year 2020.

But in reality, it is one of the most difficult decisions a buyer can face, even if they are a regular online shopper, they will still think twice before clicking that “Buy” button, as a merchant, you will have to consider their fears, that they can't see or feel the product, implementing some eCommerce trends as augmented reality can very much influence their purchase,  and good photos with every angle can pretty much suffice for startup companies with limited resources, that is one of the ways to achieve that, but what else do you have to think about?, you'll have to think about their first thoughts when they open your online store, search for a product, and just before they click the add to cart button, what do they want to see?, they will want to see a detailed description of that product, they want to see sizes, colors, options, they want to see clear prices, discounts, promotions, and personalized messages made just for them, to convince them to bite the bullet and invest in that product blindingly, that explains the need for always putting customers first and considering their needs.

Consider all consumers' types (Implementing a short and specific shopping process)

Today's consumers are busy, time sensitive, have no time for a detailed and long shopping process that won't really positively affect their buying decisions as much as it would negatively affect your sales as a merchant, as paying too much thought into throwing off multiple steps for consumers to complete to reach the checkout step is not positive as much merchants would think, considering nowadays consumers, think about as few steps as possible for them to shop, choose a product, add to cart, and then proceed to checkout in less than a minute.

That would be easy to implement with an easy online store layout, with products varieties clear on the landing page, menus, categories visible, prominent call to action button, multiple product options as colors underneath the same product, to decrease customers having to search for a specific color or size, and clear pricing for every option, with a clear add to cart button that would automatically open a visible window for consumers to access their carts, and that they won't have to look for the cart all over your online store.

Adding related products or “People also search for” tool, following consumers choosing a specific product to buy, to influence consumers to buy more than one product or products in sets, is an excellent way to increase cart quantity without consumers even noticing their actions.

Return and refund policies 

As mentioned before, consumers don't get to touch or feel the products, that is why you need to support their buying decisions with prominent guarantees and clear return and refund policies, so they would be more willing to buy the product trusting they can exchange or return it within a specific time period.

Easy to access contact information and a dedicated chat button

As a merchant, providing clear contact information in your online store footer or a sole page that is anchored and redirects to the online store footer that is visible on every page, so that the contact information, as well as chat buttons, stay with the customer thoughout their shopping process, is one of the most important parameters of providing an effective online shopping experience to your consumers, as your customers will have to know you are real and that you are with them constantly to assure them of their buying decisions, also a dedicated chat button that appears on all pages, with a personalized message, is easily one of the most effective techniques.

Use mobile applications 

Did you know that almost 50% of online shopping is done though mobile phones?

Mobile phones increase customers' loyalty, and reduce cart abandonment, due to the easy-to-access online store though their mobile phones, everywhere, and anytime, and the easy layout of mobile phones in general, that by turn affects the checkout process, so having an online store that can operate as a mobile application is one major way to maintain customers traffic and increase your online sales.

Let customers choose their delivery date

What better way to convince customers to buy online than to let them choose the most convenient time for delivery?

That is implementing “Time-slot delivery”, in your online store, which is a tool for consumers to choose the time for delivery they want during the checkout process, after they add a product to cart, that way your can give your customers options that will positively affect their buying decisions.

Offer more than one payment method

Customers will more likely to complete the shopping process when they find multiple payment options at checkout, from cash on delivery, or online payment through multiple payment gateways, and to support installments for relevant products when needed.

Every customer can proceed to checkout 

Customers don't have to be registered customers to complete the checkout, as welcoming every new guest customer to checkout is an effective mean to reduce cart abandonment.

Save the cart for when customers are ready

Your online store should be made to save customers cart items, so they can easily return back to them if they are ready to proceed to checkout, implementing effective techniques as wish-lists and compare-lists can act parallel to this technique.

No hidden costs

You have to eliminate extra costs as much as you can at checkout, as one of the main causes of cart abandonment is customers finding extra money they have to pay than what was promised before checkout, you have to make sure that the promised total amount before they clicked “Add to cart” is exactly the same after they proceed to checkout, excluding the shipping fees.

Support free shipping, and promotions

Every now and then make sure to add free shipping on specific products, or according to cart quantity, as well as promotions for specific cart quantity or according to order values, to motivate your customers and reduce cart abandonment.

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6 cool stuff to have in your online store with zVendo to enhance your eCommerce experience as a merchant.

Be the first one to know what’s new with zVendo, and stay tuned for upcoming features and cool stuff to use in your online store, we’ll give you some sneak peeks that will make your E-commerce-enthusiastic side satisfied.

Don’t forget that you have more than one way to sell

With zVendo, you can sell using your online web store, or with your mobile applications for both Android/iOS, or with the Point of Sale application if you’re selling in person, or you can go extreme and get them all and expand with the selling experience, that way you can access your customer on multiple devices wherever they are.

Did you know that your online store with zVendo comes fully prepared with SEO?

That means we provide you with all features that help you rank higher in google search results, and customers can easily access your products, including fast servers and easy store navigation, advanced search filters, ability to add meta description and edit page content, and upload images for your products, also we give you the option to create a blog and a newsletter that will all help in increasing conversion rate and help drive traffic to your online store.

We help you with your store design

Your store with zVendo comes prepared with multiple templates you can choose from, and after choosing your theme you’ll be able to tweak your store front page, by adding pages, menus, changing store photos, changing content font, changing your banner and footer.

We’re always here to help you in any designs issues or customization.

Pay your store subscription fees easily online, accept payments through credit cards, and access local and international shipping services.

We give you the option to pay online and accept your customers’ payments through credit cards or through cash on delivery, with multiple payment services providers as Accept payments, Aman, and Alex Bank, and shipping services as Aramex and R2S.

Leave the analytics on us

Your store comes prepared with a dashboard from your control admin page, that shows all your sales, today sales, all orders, and your active and new customers, plus your store will be connected with Google analytics and Facebook pixel.

Export and import your products to your online store.

Now you can add multiple products to your store at once, and export products, orders , and print invoices.

More cool features?

Stay tuned for more stuff to come.

Need more information?

Contact us.

Why have your online store with zVendo?

 

Switching to E-commerce will definitely transform your business, it won't matter if you already have your physical store running but want to expand to online selling, or if you're starting your business online from scratch; we'll give you 5 reasons why you should start building your online store with zVendo

1. We makes it easy

Having your online store will take minutes without you needing to worry about having the optimum technical skills; we give you a fully-prepared store in English as well as Arabic, where you pick a design and start adding products, it's that easy! you will reach more audience like never before, and you'll do it sitting at home, work or even while you're on vacation enjoying your favorite relaxation spot!

2. Drop the regional restrictions

You can sell anywhere, whether in person or online, you will no longer stick with one location for selling your products, and we give you all the local and international shipping services providers and the payment solutions you need.

3. Multi-channel

You can sell in different ways, using an online store, mobile application or through a Point of Sale software, so you can still sell in-person but you'll connect all your physical stores to your online one, were you can track all your sales from one device, yes one device!

4. Search results

One of the main reasons to switch to E-commerce and zVendo, is the sophisticated search engine optimization solutions it provides, meaning that your products will be easily seen by customers, it won't take them long to know your brand and to start engaging with your products.

5. Follow up

If you're tired of not knowing if your sales and inventory are accurate or not, you can drop the doubts with the detailed insights zVendo platform can give you, all your store will be tracked from A to Z, and your store will be connected with Google analytics and Facebook Pixel.

Need more information?

Reach us now and learn more about why you should have your online store and zVendo features and integrations that will make your E-commerce experience all that easier.

Easy eCommerce tricks to sell better online and to stimulate your online sales with zVendo

Want to sell better online? Do you need more from your E-commerce business?

Want to reach a wider variety of customers?

Without further ado, zVendo will give you some tips and tricks on how to access a wider product-exposure and how to generate more cash instantly.

Here is how you can start doing that in a few steps

Product descriptions

Your customers will want to know everything there is to know about a product before they take the leap and go ahead to buy it, that’s why you can always support their decisions with detailed product descriptions, also a short description for people who search the products for a specific detail they want, and using the right terms to attract them, when they think about clothes for instance ,they will want to see key words like “get your”, “the best”, “suits you”, “instantly”, “fits all tastes”, “matches any outfit”, also the audience would want to see good photos of a product before they bite the bullet and purchase it, good photos are one of the best, yet simplest customer engagement methods.

Use the right meta description

A meta description is that description that appears to customers when they search for your products on search engines, you simply have to write the right key words in a meta description, so customers can reach you with ease; we give you a fully developed search engine optimization for better search results every time.

Follow up with our advanced analysis plans

We provide you with google analytics and Facebook pixel, to get detailed insights into your sales, customer traffic, best-selling products, your loyal customers, and helps you understand how to advertise your business, and to get to know your customers’ behavior and response to your brand.

Support discounts and promotions

Engage your customers and build loyal ones with frequent promotions and discounts, you can also go above and beyond with loyalty programs with a Point of Sale application that zVendo offers you, that you can use to support loyalty cards for customers to collect points and frequent your store more often.

Engage customers in a newsletter and a blog

Customers will be able to access new offers and latest news by subscribing to your newsletter with their Email, also a blog is a win when it comes to how you can build a loyal audience, with detailed and engaging articles on how-tos, like how they can use and navigate your store, how to use the search filters to easily access their desired products and options, how they can use the Wish lists and compare lists, till an easy and smooth checkout, and don’t worry we offer all these features to your customer to make sure your products are as easily accessible as possible.

Offer more than one payment method

Customers will be encouraged to purchase more when they can choose their payment method, as cash on delivery or by using their credit card.

Add Frequently asked questions and reviews

People tend to see these things before they make a decision to buy a product, that is why you need to support questions and answers and product reviews.

Need more tips and tricks to sell better online?

Always check your Email for more tips like these, zVendo team will make sure to keep you updated.

Need more information?

Contact us.

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